ChatGPT's Role in the Evolution of B2B Marketing – A New Perspective
Is the digital space saturated with pieces on the repercussions of artificial intelligence (AI) in marketing? We aim to bring you a fresh perspective, focusing specifically on how AI is revolutionising B2B marketing.
Navigating the Metaverse: Implications for the Mining, Agri, and Heavy Industry Sectors in Australia
In the context of Australia's mining, agriculture, and heavy industries, understanding what consumers want from the metaverse could inform the direction of future digital strategies
How to attract top talent in 2023?
The job market is going through one of the most challenging times in decades: almost every industry, mining included, needs more employees, and the competition to attract new talent and retain (even poach) experienced minds is fierce.
Why you should promote your company on Google My Business
It’s a fact that almost every single Australian with a smartphone or computer uses Google at least once a day. Thanks to Google My Business, we can find all sorts of products and services near us.